Job Description

About This Role

We imagine a world where every new hire and student feels ready on day one. 
Orientation is clear, personal, and engaging. 
Marketing connects people to purpose and turns interest into action. 
Writing is crisp. Data guides decisions. Every story makes an impact. 

Team and Mission

At Advantage Design Group®, you'll join a team where creativity and performance work side by side. You'll collaborate with the Director of Creative & Marketing, our Creative Director, and cross-functional partners in Marketing, Sales, and Client Services. 

Culture and Work Ethos

We work with purpose and precision. 
We combine creativity, technology, and accountability to deliver real results. 
We take pride in excellence, collaboration, and continual growth. 

Is This You?

If you thrive on creativity, strategy, and seeing measurable results, keep reading. 
If you love writing content that inspires and campaigns that perform, this is your moment. 
If that sounds like you, let's talk about the role. 

Role Summary:  
You bring strategy and storytelling together to create measurable marketing results. In this role, you plan and optimize digital campaigns, write persuasive copy for ads, emails, and video, and analyze performance data to guide decisions. You balance creativity with analytics to strengthen the Advantage Design Group® brand and deliver content that drives action. 

Role Highlights:

• Plan and execute digital marketing campaigns that generate measurable results. 
• Write clear, persuasive copy for digital ads, emails, and orientation content. 
• Build and manage automation workflows and reports in Dynamics 365 and ClickDimensions. 
• Analyze data and optimize campaigns for performance, reach, and ROI. 
• Collaborate with creative and client teams to produce aligned, on-brand content. 
• Continuously refine messaging and processes to elevate our brand story. 

Required Qualifications:

• Bachelor's degree in journalism, communications, marketing, or a related field 
• Minimum 3 years' experience in copywriting or digital marketing 
• Demonstrated success managing multiple priorities under tight timelines 
• Proven ability to write clearly, creatively, and strategically for diverse audiences 
• Proficiency in Microsoft Office, Zoom, and cloud-based collaboration tools 
• Strong attention to detail and commitment to accuracy 
• Experience managing paid advertising campaigns on digital platforms (Google Ads, LinkedIn Ads, Facebook Ads, or similar) 
• Work an in-office, hybrid schedule in Jacksonville, Florida 

Would Be Plus:

• Agency or higher-education experience 
• Experience with Dynamics 365, ClickDimensions, or similar marketing automation platforms 
• Knowledge of SEO, SEM, and digital analytics tools (Google Analytics, Google Ads) 
• Experience with A/B testing and campaign optimization strategies 
• Basic graphic design or video editing skills (Adobe Creative Suite, Canva, or similar) 
• Familiarity with CMS platforms (Umbraco, WordPress, Drupal, or similar) 
• Experience writing video scripts or content for multimedia campaigns 
• Understanding of HTML/CSS for basic email template customization 

What You'll Bring

• You're a creative communicator who brings clarity, originality, and purpose to every message. 
• You think analytically, using data to shape decisions and improve performance. 
• You collaborate naturally, building strong partnerships with marketing, creative, and client teams. 
• You're dependable and organized, managing multiple priorities with precision and accountability. 
• You stay curious, adaptable, and eager to learn new tools and trends. 
• You focus on results that matter, always improving how stories are told and how impact is measured. 

Compensation and Benefits

• Competitive base salary with annual performance-based raises. 
• 401(k) with company match. 
• Profit-sharing program. 
• Group Health, Dental, and Vision Insurance. 
• Paid vacation and holidays. 
• Hybrid work schedule after onboarding. 
• Gym membership and stocked breakroom (coffee, snacks, tea). 
• Ongoing training, mentorship, and career development. 
• A beautiful office in coastal Jacksonville, FL near beaches and with no state income tax. 

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